Posts Tagged ‘Marketing’
America is not the only nation finding its citizens to make sacrifices in their day-to-day lives as the global economic woes influence the cost of daily living expenses. Families in the most expensive cities in Asia: Tokyo, Hong Kong, and Seoul are also being forced to change long standing shopping habits.
As the price of goods continue [...]
Filed under: Food, Lifestyle, Social/Political Issue, economy | Leave a Comment
Tags: Asian Consumers, Asian Housewives, Branding, Consumer Behavior, Consumer Trends, Cost of Living, HomeEver, Hong Kong, Housewives, Korea, Korean Consumer, Korean Economy, Korean Housewives, Lifestyle, Marketing, seoul, Tokyo
In Skytrax’s annual airline awards, Asiana Airlines, rival to Korean flagship carrier, jumped to 5th place this year from 12th last year. Asiana was also the number 4 Asian carrier on the list as Singapore Airlines claimed the top spot again, while Cathay Pacific took second, and Thai Airways took fourth. Asiana’s jump seven places was [...]
Filed under: Airlines, Asiana, Branding, Culture, Korean Air, Lifestyle, Marketing, Travel | Leave a Comment
Tags: Airlines, Branding, Travel, seoul, Marketing, Korean Air, Asiana, Tokyo, Tourism, A330, Cathay Pacific, Singapore Airlines, Incheon International Airport, Skytrax, Airline Awards, Consumer Perception, Brand Experience, Thai Airways, Inflight Entertainment, Gimpo International Airport, Air Travel, Communication
At a recent conference titled “The Era of Practicality and Creativity: A New Course for Korean Industries”, Roland Villinger, the head of McKinsey & Company in Korea stressed the point that Korean companies must be more open and must have more international talent in order to compete with China and India, must less the traditional [...]
Filed under: Branding, Business, Creativity, Electronics, LG Electronics, Lifestyle, Marketing, Social/Political Issue, Workplace | 1 Comment
Tags: Advertising, Branding, Business, Creativity, Diversity, Global Talent, LG Electronics, Lifestyle, Marketing, McKinsey & Company, Workplace
It has been announced that neither Apple nor Nokia will be able to sell mobile phones this year in Korea. The main problem preventing the two phone makers from entering the Korean market is that phones sold in Korea are required to comply with WIPI (Wireless Internet Platform for Interoperability), a law passed by [...]
Filed under: Branding, Lifestyle, Uncategorized | Leave a Comment
Tags: Apple, Asia, Blackberry, Branding, Electronics, Korea, KTF, LG, Marketing, Mobile Phones, Nokia, Samsung, seoul, SK, Telecom
Have been meaning to make a post about Korean Kidults for awhile, but finally today as I was taking the subway I decided that the post could not wait any longer. For those of you not familiar with the term, kidults, it is a (somewhat old term now) term referring to the adult version [...]
Filed under: Branding, Lifestyle, Social/Political Issue | Leave a Comment
Tags: Branding, Consumers, Electronics, Gadgets, Korea, Lifestyle, Marketing, MP3, PMP, Techies, Technology
www.jinair.com
The new corporate identity and livery was recently revealed for Korean Air’s low-cost carrier, JinAir. JinAir, Korean Air’s first foray into the low-cost sector of the market, is making a huge splash in the country’s airline industry. The use of high-tech jet-propelled planes and the fresh image the airline has created might be the key [...]
Filed under: Airlines, Branding, Fashion, Lifestyle, Travel | 3 Comments
Tags: Airlines, Asiana, B737-800, Branding, Busan, Hansung Air, Jeju Air, Jeju Island, JinAir, Korean Air, Lifestyle, Low-cost Airline, Marketing, Purple Jet, seoul, Tiger Airways, Tourism, Travel
- seoulplay (www.seoulplay.com) is a luxury travel, lifestyle, and media boutique in Seoul. This site is dedicated to staying up with the latest trends in art, fashion, design, entertainment, and culture in Korea. seoulplay has been featured in Elle Magazine USA, Cosmopolitan Korea, and has authored a travel guide for the Seoul City Government. To inquire about travel planning services, Seoul tours, luxury full-day excursions, lifestyle concierge programs, media content creation or fixer services, visit www.seoulplay.com or email us at contact(at)seoulplay.com.
